708 South Lumina Ave.
Wrightsville Beach
North Carolina 28480
tel +910.256.1118
fax +910.256.2011
Mon-Sat 9am-9pm
Sunday 10am-7pm

South End Surf Report: Good morning. Another beautiful Fall day on WB. Waves are in the knee high range with rare plus set. N winds at 5-10 keeping it fairly clean, but all shore break coming off of high tide. Fall sale starts today and runs through Sunday, so swing by!!! Have a great day!!!

A huge shipment of Freestyle watches just hit the store!!! Stop by and get dialed in...

Get ready for the next swell with a new Hero 4!!! We have plenty of accessories in stock too...

Fall is here today, so bundle up with a South End Surf Shop hoodie and long sleeve T!!! A ton in stock in men's, women's, and kids sizes!!! Want one but don't live here, call the shop and we will ship one out!!! 910-256-1118

Ladies...another shipment of Obey just arrived!!! Fall is here so stop by and check out all the new styles!!!